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Networking

Is Networking A Good Investment Of Time?

July 5, 2018Lorraine LaneLeave a comment

We all know how important networking is for building a successful business. Skillful networking is the first step in building those all-important business relationships. There are many myths and fairytales believed by many business owners about what networking is intended to accomplish.
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Customer Service

Blame the Customer

June 25, 2018Lorraine LaneLeave a comment

Last week, my daughter and I flew to Vermont to visit my Mom who is experiencing the effects of several mini strokes. She has lost much of her ability to communicate, and her vision is impaired. We ache for her and feel
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Networking, Small Business

Lorraine’s Business Edge Radio Interview

June 12, 2018Lorraine LaneLeave a comment

Listen to Lorraine’s Business Edge Radio Interview here. She talks about what motivated her to start a business and what led to writing her book, Business-Building Referrals.  Topics discussed in the interview include how to build business relationships which are the foundation
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General

YOU! They Get You in 30 Seconds or Less…

June 5, 2018Lorraine LaneLeave a comment

As business owners, we know that it pays to network. This activity is part of our marketing plan and it is an important activity for business building. Mastering the 30 second introduction, or “elevator pitch,” helps you feel confident and able to
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Networking

Be a Smart Networker

May 21, 2018Lorraine LaneLeave a comment

When you decide to attend a Networking event, make sure that it’s a highly targeted group who could and would use your product or service after you’ve built relationships. We all know that the goal of networking is the building of relationships
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Customer Service, General

Don’t be the Guy

May 3, 2018Lorraine LaneLeave a comment

At a recent networking meeting as the members introduced themselves, an Allstate Insurance agency owner commented that a real estate closing depends on 3 people for it to happen: the mortgage lender, the title person and the insurance agent. Sebastian’s mantra in
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Networking

Are You Networking for Results?

April 30, 2018Lorraine LaneLeave a comment

When business owners ask me how much they should network, I find myself giving them the lawyerly response, “It depends.” I then ask more questions to be able to give a more precise answer. What are they doing for networking activity currently?
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Entrepreneurship

Awareness of the Impact of Your Words

April 30, 2018Lorraine LaneLeave a comment

Awareness includes mindful communication. Your language patterns reveal your personal truths. As an entrepreneur, business owner or professional, know that your choice of words has a huge impact on what happens in your business. Communication is an “unlearned” skill. We just pick
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Marketing

Embrace Awareness

April 30, 2018Lorraine LaneLeave a comment

Since awareness is a skill, it’s possible to engage in practices that will deepen and build increased proficiency. Expanded awareness brings increased success. What are you aware of right now? The room temperature? The chair you’re sitting on? The sun shining through
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Customer Service

Customer Satisfaction: Does it Matter?

April 17, 2018Lorraine LaneLeave a comment

In “The 10X Rule,” Grant Cardone states that customer acquisition — not customer satisfaction — should be the priority goal for businesses. Really? The idea that bringing in new customers needs to be the primary goal appears to be short sighted. Some
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